Profiling The Audience

T     The magazine that I intend to produce is focused on the music genre, rock. In order to get an idea of this genre, I researched and reviewed the website and magazine of NME which is renowned worldwide for its rock music news and features. From the research, I have been able to identify that this magazine seems more targeted at males aged probably from 16-25. This is shown through the content and language used throughout. With words such as "hottest" and even swearwords being used it indicates that the magazine is aimed at a more young audience as it is speaking "their language", relating to them on some level. After researching NME, I decided to try focus on who my music magazine would target so I made a moodboard expressing my ideas. Since NME had targeted the male audience I decided to explore the female aspect of Rock as I intend to produce a magazine for teenage female "rockers". In my moodboard I included 3 well-known young faces of this genre and how they embrace rock.Taylor Momsen - bottom left, Hayley Williams - bottom right and Avril Lavigne - top right corner. I think that this moodboard shows the female rocker and how its about more of the fun aspect. Each have their own unique style and show rebellion in their look which if I decide to do the genre of rock is what I will try convey in my magazine. The colour scheme ranges from pink to black but as this is a stereotype of female (pink) I would steer from that and go for more dangerous colours like red and black.

 I intend to create a music magazine aiming at a female young audience aging similar to NME so aged at 16-25. I will try to appeal to my audience by including content that is fun and getting models to convey the rebellious side. Also I will use a colour scheme that seems dangerous so colours like red, black and white. I will make the language more youthful in order for the magazine to be relatable to the audience.